[CALL TO ORDER]
[00:00:07]
GOOD AFTERNOON. WE'RE GOING TO START THE PLANNING COMMISSION MEETING FOR MAY 7TH AT 601. CAN I PLEASE HAVE VICE CHAIR FONSECA READ THE PLEDGE OF ALLEGIANCE? EVERYBODY STAND PLEASE. ALL RIGHT. BEGIN. I PLEDGE ALLEGIANCE TO THE FLAG OF THE UNITED STATES OF AMERICA. AND TO THE REPUBLIC FOR WHICH IT STANDS. ONE NATION UNDER GOD, INDIVISIBLE, WITH LIBERTY AND JUSTICE FOR ALL. CAN I PLEASE GET ROLL CALL? CHAIRPERSON. MARIO. YES. VICE CHAIRPERSON.
FONSECA. YES, COMMISSIONER. LARA. COMMISSIONER ARVIZU, ABSENT. AND ALTERNATE COMMISSIONER CABALLERO PRESENT. AT THIS TIME, THE COMMISSION MAY ANNOUNCE ANY ITEMS BEING PULLED
[APPROVAL OF AGENDA]
FROM THE AGENDA OR CONTINUED TO ANOTHER DATE OR REQUEST THE MOVING OF AN ITEM ON THE AGENDA.ARE THERE ANY ITEMS BEING PULLED OR CONTINUED? NO. ALL RIGHT. APPROVAL OF THE MINUTES. CAN I
[APPROVAL OF THE MINUTES]
GET APPROVAL FOR THE PLANNING COMMISSION MEETING? MEETING MINUTES FROM APRIL 2ND, 2020 FIFTH. I MOTION TO APPROVE THE MINUTES. CAN I GET A SECOND? I'LL SECOND. CAN I GET A ROLL CALL, PLEASE? CHAIRPERSON. MURILLO. YES. VICE CHAIRPERSON. FONSECA. YES. ALTERNATE COMMISSIONER CABALLERO. YES. MOTION CARRIES. OKAY. ANY WRITTEN COMMUNICATIONS? THERE ARE NONE. PUBLIC COMMENTS THAT ARE NON-AGENDA ITEMS. THE PUBLIC MAY ADDRESS THE COMMISSION ON ANY ITEM OF INTEREST TO THE PUBLIC THAT IS NOT ON THE AGENDA, BUT IS WITHIN THE SUBJECT MATTER JURISDICTION THEREOF. PLEASE LIMIT YOUR COMMENTS TO THREE MINUTES. I'M GOING TO OPEN THE PUBLIC COMMENT AT 603. NO COMMENTS ONLINE. I WILL CLOSE THE PUBLIC COMMENT AT 603. REPORTS AND REQUESTS. THERE ARE NONE. MOVING ON TO NON HEARING ITEMS. ITEM NUMBER TWO[NON-HEARING ITEMS]
ZINC FARMS LANDSCAPE PLAN FOR THE APPROVAL OF A REVISED LANDSCAPE PLAN FOR 53,800 POLK STREET AND DETERMINING THAT THE PROPOSED PROJECT IS COMPLIANT WITH CALIFORNIA ENVIRONMENTAL QUALITY ACT GUIDELINES, SECTION 1515 301. EXISTING FACILITIES. APPLICANT PETER SOLOMON.ASSOCIATE PLANNER ADRIAN MORENO IS GOING TO BE GIVING THE PRESENTATION OVER ZOOM TONIGHT.
I SEE HIS MOUTH MOVING, BUT I CAN'T HEAR ANYTHING. YOU CANNOT HEAR ME NOW. OH, THERE IT IS.
THERE WE GO. OKAY. AWESOME. AWESOME. SO IF YOU GUYS CAN SEE MY PRESENTATION AND CAN HEAR ME, I'LL BEGIN. YES! AWESOME. HELLO. PLANNING COMMISSION AND CHAIR. I'LL BE PRESENTING THIS ITEM.
JUST TO BEGIN, THE APPLICANT DID LET ME KNOW THAT TO CLARIFY THE NAME OF THE PROJECT. IT'S NO LONGER ZINC FARMS. IT IS NOW UNDER OWNERSHIP BY PETER SOLOMON. SO I'LL BE PRESENTING THIS ITEM, WHICH WE'RE CALLING 5003 800 POLK STREET LANDSCAPE PLAN. AND THIS IS UNDER CASE FILE NUMBER CUP NUMBER 370 AND NUMBER 1807. THIS IS AN EXISTING APPROVAL. AND WE ARE PRESENTING ONLY A NON HEARING ITEM TO GO OVER THE LANDSCAPE PLAN. SO A BIT OF BACKGROUND. THE APPLICANT IS PETER SOLOMON. THE APPLICANT SORRY THE APPLICANT SUBMITTED THE LANDSCAPE PLAN ON APRIL 21ST, 2025. JUST A COUPLE OF WEEKS AGO. THERE IS AN EXISTING CUP AT THE SITE, CUP NUMBER 370 AND ARCHITECTURAL REVIEW NUMBER 1807. THE EXISTING CUP IS FOR A 174,500 SQUARE FOOT COMMERCIAL
[00:05:05]
CANNABIS CULTIVATION, MANUFACTURING AND DISTRIBUTION FACILITY THAT PROPOSES FIVE BUILDINGS OVER SEVERAL PHASES. THE SITE LOCATION IS 53 800 POLK STREET. THE GENERAL PLAN DESIGNATION IS INDUSTRIAL DISTRICT AND THE ZONING DESIGNATION IS MANUFACTURING SERVICE. SO FOR A BIT OF MORE BACKGROUND, ON DECEMBER 12TH, 2018, CITY COUNCIL APPROVED THE ORIGINAL PROJECT LANDSCAPE PLAN WAS APPROVED FOR THIS PROJECT. BACK IN 2018, THE ORIGINAL LANDSCAPE PLAN ON MARCH 27TH, 2023. SO A COUPLE YEARS AGO NOW, THE CITY OF COACHELLA CODE ENFORCEMENT DIVISION OPENED A CODE CASE ON LANDSCAPING, PARTICULARLY AND OTHER SITE DEFICIENCIES, INCLUDING UNPERMITTED WORK AND UNPERMITTED BUSINESS OPERATIONS. ON APRIL 8TH, 2025, STAFF APPROVED A MODIFICATION TO THE CONDITIONAL USE PERMIT AND ARCHITECTURAL REVIEW THAT MODIFIED THE ORIGINAL PROJECT, INCLUDING REMOVING A PLANNED MOTION PICTURE STUDIO AND A PLANNED 600 SQUARE FOOT ADDITION TO BUILDING ONE OF THE PROPOSED SITE PLAN FOR THIS PROJECT OF ONE OF THOSE PROPOSED BUILDINGS, PER THE CONDITION OF APPROVAL NUMBER, 90 OF THE PROJECT OF THE EXISTING PROJECT RIGHT, THE EXISTING CUP FINAL LANDSCAPE PLAN SHALL BE PRESENTED AS AN ADMINISTRATIVE ITEM BEFORE THE PLANNING COMMISSION FOR FINAL REVIEW AND APPROVAL. SO, JUST TO BE CLEAR, WE ARE NOT APPROVING THE PROJECT. THE PROJECT HAS ALREADY BEEN APPROVED, BUT THIS IS JUST AN ADMINISTRATIVE ITEM REQUIRED BY ONE OF THE CONDITIONS OF APPROVAL THAT IT GO BACK TO PLANNING COMMISSION FOR FINAL APPROVAL. AND MORE BACKGROUND HERE PER CONDITION OF APPROVAL NUMBER 37, THIS FINAL LANDSCAPE PLAN AND IRRIGATION PLAN SHALL BE SUBMITTED TO THE DEVELOPMENT SERVICE DEPARTMENT FOR REVIEW AND APPROVAL. SAID PLAN SHALL CONFORM TO THE LANDSCAPING PLAN SUBMITTED AS PART OF THE SUBJECT ARCHITECTURAL REVIEW AND AS CONDITION THEREIN, SO AS REQUIRED BY THIS CONDITION OF APPROVAL, THIS FINAL LANDSCAPE PLAN NEEDS TO CONFORM TO THE ORIGINAL LANDSCAPE PLAN WITH THE ORIGINAL APPROVAL, RIGHT? SO THIS IS THE SITE. IT IS ON THE NORTHEAST CORNER OF POLK STREET AND AVENUE 54, HIGHLIGHTED IN BLUE THERE. THAT'S WHAT THE EXISTING VICINITY MAP LOOKS LIKE. AN AERIAL OF IT. AND TO THE RIGHT IS AN IMAGE OF THE PROJECT FUTURE BUILDOUT. SO AS YOU CAN SEE, THERE'S GOING TO BE SEVERAL MORE BUILDINGS THROUGH FUTURE PHASES. RIGHT. AND I JUST WANTED TO SHOW THE COMPARISON OF WHAT IT LOOKS LIKE NOW AND WHAT THE PROJECT, THE APPROVED PROJECT IS GOING TO LOOK LIKE IN THE FUTURE. SO HERE I'M PRESENTING THE ORIGINAL LANDSCAPE PLAN. WE'RE LOOKING AT THE POLK STREET SECTION, APPROXIMATELY 132 TOTAL TREES AND PLANTS ARE WITHIN THIS POLK STREET STRIP. THERE'S 11 SHADE TREES AND APPROXIMATELY 121 CACTI AND SHRUBS, FOR A TOTAL OF 132 TREES AND PLANTS. AND THERE IS A CURB ADJACENT SIDEWALK. THE PROPOSED LANDSCAPE PLAN, THE ONE THAT WAS PRESENTED IN THE STAFF REPORT, PROPOSES APPROXIMATELY 112 TOTAL TREES AND PLANTS. THEY WOULD LIKE TO MAINTAIN THE EXISTING 34 PALM TREES AND FOUR SHADE TREES THAT ARE EXISTING ON POLK STREET AND IN FRONT OF THEIR PROPERTY, AND THEY WOULD LIKE TO INCLUDE 74 CACTI AND SHRUB VARIETIES. AND THEY ALSO ARE PROPOSING A MEANDERING SIDEWALK INSTEAD OF A CURB ADJACENT SIDEWALK. SO FOR A COMPARISON, THE SIDEWALK, THE PROPOSED MEANDERING SIDEWALK STAFF BELIEVES, IS A BETTER DESIGN THAN THE CURB ADJACENT SIDEWALK. SO WE THINK THIS IS AN IMPROVEMENT TO THE FROM THE ORIGINAL LANDSCAPE PLAN. AND AS FOR THE LANDSCAPING, THE PROPOSED LANDSCAPE PLAN PROVIDES 20 LESS TOTAL PLANTS THAN THE ORIGINAL APPROVED LANDSCAPE PLAN, SO STAFF REQUESTED AS A CORRECTION LETTER TO THE APPLICANT THAT THEY PROVIDE 20 MORE PLANTS TO BE PROVIDED. AS FOR STAFF'S ANALYSIS, STAFF FINDS THAT THE LANDSCAPE PLAN MEETS LANDSCAPE CONDITIONS OF APPROVAL FOR THE PROJECT. TO BE ABLE TO MEET THOSE CONDITIONS, STAFF RECOMMENDS APPROVAL THAT THE PLANNING COMMISSION APPROVE THIS LANDSCAPE PLAN WITH THE FOLLOWING RECOMMENDATION THAT THE APPLICANT PROVIDE 20 MORE PLANTS WITH AT LEAST TWO PLANT VARIETIES FROM THE ORIGINAL APPROVED LANDSCAPE PLAN, OR SIMILAR PLANTS TO BE ADMINISTRATIVELY APPROVED BY STAFF. AND THE REASON FOR THESE 20 MORE PLANTS IS AGAIN, THE ORIGINAL PLAN HAD 132 AND THE PROPOSED PLAN HAD 112. SO WE WANT TO AT LEAST MEET THAT COUNT. SO WE MEET THAT CONDITION OF APPROVAL OF MATCHING THE ORIGINAL LANDSCAPE PLAN. AND AS FOR RECOMMENDATION. STAFF RECOMMENDS THE PLANNING COMMISSION APPROVE THE REVISED[00:10:01]
53 800 POLK STREET LANDSCAPE PLAN, WITH THE CORRECTIONS RECOMMENDED BY STAFF AND DETERMINING THAT THE PROPOSED PROJECT IS COMPLIANT WITH CALIFORNIA ENVIRONMENTAL QUALITY ACT GUIDELINES. SECTION 15 301 EXISTING FACILITIES. I'M AVAILABLE FOR ANY QUESTIONS. AND SO IS THE APPLICANT I BELIEVE. IS THERE TO ANSWER ANY QUESTIONS. THANK YOU. THANK YOU ADRIAN. COMMISSIONER CARRILLO I HAVE NO QUESTIONS RIGHT NOW. VICE CHAIR YEAH, SO I HAVE SOME.I KNOW THAT SOMETIMES WITH THESE PARTICULAR PROJECTS, IS THIS THE APPROPRIATE PLACE TO ASK ABOUT THE MAINTENANCE PROCESS OF THE LANDSCAPE? IS THIS WHERE WE CAN MAKE RECOMMENDATIONS AS A CITY, AS A COMMISSION REGARDING THE MAINTENANCE OF THIS? IS THIS APPROPRIATE AT THE MOMENT OR IT'S APPROPRIATE UNTIL AFTER OR IS NO LONGER APPROPRIATE? IT'S ALREADY BEEN APPROVED. MAYBE I COULD TOUCH ON THAT. SO THIS IS ALREADY AN APPROVED PROJECT RIGHT. SO WE'RE ONLY LOOKING AT THE LANDSCAPE PLAN NOT ADDING OR REMOVING ANY CONDITIONS OF APPROVAL. AND JUST IN CONCERN OF MAINTENANCE. RIGHT. THERE ISN'T A LANDSCAPE MAINTENANCE AGREEMENT REQUIRED AS PART OF THE CONDITIONS OF APPROVAL. HOWEVER, IF IN THE FUTURE, YOU KNOW, WE APPROVE THIS LANDSCAPE PLAN AND THEN IN THE FUTURE IT'S NO LONGER BEING MAINTAINED. THE CODE ENFORCEMENT DIVISION HAS THE ABILITY TO, YOU KNOW, MAKE ANY CITATIONS AND ENSURE THAT THEY MEET WHAT WAS APPROVED IN THE LANDSCAPE PLAN. RIGHT. SO IF I MAY ASK, IN PREVIOUS PROJECTS, AS A COMMISSION, WE HAD THE OPPORTUNITY TO PUT THAT AS PART OF THE CUP. WHAT'S THE DIFFERENCE BETWEEN THIS ONE AND WHAT WE'VE DONE IN THE PAST WHEN IT COMES TO MAINTENANCE? RIGHT. AND TO CLARIFY, THIS HAS BEEN A RECENT REQUIREMENT AS A CONDITION OF APPROVAL FROM THE PLANNING COMMISSION. HOWEVER, AGAIN, THIS PROJECT WAS APPROVED BACK IN 2018. AND THEN THERE WAS AN ADMINISTRATIVE MODIFICATION BY STAFF. HOWEVER, THIS DID NOT HAVE TO GO BACK TO PLANNING COMMISSION. AND THIS IS WHY IT'S NOT A CONDITION OF APPROVAL FOR THIS PROJECT. THANK YOU FOR THE CLARIFICATION, ADRIAN. THANK YOU. YEAH. I HAVE NO MORE QUESTIONS. ALL RIGHT. SO CAN WE GET A MOTION TO APPROVE? THE REVISED 5300 POLK STREET LANDSCAPE PLAN? CAN YOU OPEN THE PUBLIC? I WILL OPEN THE PUBLIC COMMENT AT 613. YEAH. MY NAME IS MICHAEL SOLOMON. I'M PETER SUN, ALSO A PART OF THIS PROJECT.
JUST TO CLARIFY ON THE BACKGROUND OF THIS PROPERTY, BACK IN 2018, WE DID OWN THAT PROPERTY WE WENT THROUGH, GOT EVERYTHING APPROVED ABOUT JUST UNDER FOUR YEARS AGO. WE SOLD THE PROPERTY AND NINE MONTHS AGO WE FORECLOSED AND GOT THE PROPERTY BACK. SO WE'RE NOW WORKING WITH THE CITY, TRYING TO GET EVERYTHING BACK UP TO CODE, MAKING SURE THAT EVERYTHING'S TAKEN CARE OF AND PRESENTED TO THE CITY PROPERLY AND APPROVED BY THE CITY. SO THE LAST THING I WANT TO SAY IS THANK YOU, KENDRA. WORKING WITH HER HAS BEEN A PLEASURE AND REALLY LOOKING FORWARD TO HAVING THIS PROJECT AS A STANDOUT PROJECT FOR YOUR CITY. SO THANK YOU.
YEAH, AND THE REASON WHY WE WERE ASKING THIS QUESTION IS TO KIND OF LOOK AT THE AT THE MAINTENANCE. BUT THANK YOU SO MUCH, MR. SOLOMON. THANK YOU. THANK YOU MICHAEL, I'LL CLOSE THE PUBLIC COMMENT AT 614. CAN WE GET A MOTION TO APPROVE THE REVISED 5800 POLK STREET LANDSCAPE PLAN? I MOTION TO APPROVE. HOLD ON. DO I HAVE TO READ EVERYTHING I DO? HOW WE DO.
RIGHT. OH, YOU CAN READ THE TITLE. IF CHAIR. IT'S APPROPRIATE TO READ THE TITLE AND MAKE THE MAKE THE MOTION BY READING THE TITLE. NO NEED TO READ THE ENTIRE TEXT. OKAY. SO YES. SO CAN I GET THE APPROVAL TO APPROVE THE REVISED 508 5800 POLK STREET LANDSCAPE PLAN, WITH THE CORRECTIONS AMENDED BY STAFF I MOTION TO APPROVE. SO I WOULD SAY IT. CAN I GET A SECOND? I'LL SECOND THAT. OKAY. CHAIR. CHAIRPERSON. MURILLO. YES. VICE CHAIRPERSON. FONSECA. YES.
COMMISSIONER. CABALLERO. YES. MOTION CARRIES. OKAY. THANK YOU, THANK YOU, THANK YOU. MOVING ON
[PUBLIC HEARING CALENDAR (QUASI-JUDICIAL)]
TO PUBLIC HEARING CALENDAR QUASI-JUDICIAL ITEMS. ARCHITECTURAL REVIEW OF NUMBER 20 5-01 VARIANCE NUMBER 2502 VARIANCE NUMBER 2503 OCEAN MIST SIGNAGE A REQUEST FOR ARCHITECTURAL REVIEW. APPROVAL FOR DIRECTIONAL SIGNS, MONUMENT SIGNS, AND MAIN BUILDING SCIENCE. HELLO, PLANNING COMMISSION AND CHAIR. I'LL BE PRESENTING THIS ITEM. I'LL BE[00:15:09]
PRESENTING NUMBER 2501 VARIANCE NUMBER 20 502 VARIANCE NUMBER 20 503 OCEAN MISS SIGNAGE. SO FOR BACKGROUND, THE APPLICANT IS DANIEL MARTINEZ. CITY APPLICATION DATE WE RECEIVED THE PLANNING APPLICATION JANUARY 7TH, 2025. THIS IS FOR A NEW AND VARIANCE APPLICATION NUMBER 2501 VARIANCE AND TWO VARIANCES FOR OCEAN MISS SIGNAGE. THE PROPOSAL IS FOR FOUR DIRECTIONAL SIGNS, ONE MONUMENT SIGN AND ONE MAIN BUILDING SIGN. THE SITE IS 52 300 ENTERPRISE WAY. THE GENERAL PLAN DESIGNATION IS INDUSTRIAL DISTRICT FOR BOTH OF THESE PARCELS HERE, AND YOU CAN SEE THE LOCATION IN BLUE IN THE IMAGE TO YOUR LEFT. THE NORTHERN PARCEL IS ZONED MANUFACTURING SERVICE AND THE SOUTHERN PARCEL IS HEAVY INDUSTRIAL. SO A BIT OF BACKGROUND. ON NOVEMBER 19TH, 2024, CITY OF COACHELLA CODE ENFORCEMENT DIVISION OPENED A COLD CASE DUE TO THE CONSTRUCTION OF SIGNAGE WITHOUT A PERMIT. SO AS YOU CAN SEE WITH THE RED ARROWS, THERE WAS BEGINNING AND SOME INSTALLATION OF THESE SIGNS THAT ARE BEING PROPOSED TODAY FOR APPROVAL.THEY WERE INSTALLED WITHOUT A PERMIT. SO THAT'S WHY CITY OF COACHELLA CODE ENFORCEMENT OPENED THE CASE ON THIS. SO A BIT OF BACKGROUND. SO JUST TO CLARIFY THIS IS GOING TO BE AN ARCHITECTURAL REVIEW BUT ALSO VARIANCES. AND I JUST KIND OF WANT TO QUICKLY TOUCH ON VARIANCES. WHAT ARE THE POINT OF VARIANCES. WHAT ARE VARIANCE. RIGHT. SO TYPICALLY A VARIANCE IS JUST TO GIVE AN EXAMPLE RIGHT. YOU HAVE A WHOLE A NEIGHBORHOOD. MOST NEIGHBORHOODS HAVE LIKE RECTANGULAR LOTS. RIGHT. AND PEOPLE COULD BUILD PATIOS. AND LET'S SAY, YOU KNOW, MY LOT IS A TRIANGLE LOT. THERE'S SOMETHING STRANGE OR UNIQUE ABOUT A CERTAIN PROPERTY WHERE A VARIANCE CAN BE APPROVED, AND A VARIANCE IS A MODIFICATION OR AN ALLOWANCE OF DIFFERENT DEVELOPMENT STANDARDS. LET'S SAY, YOU KNOW, PATIO NEEDS A TEN FOOT SETBACK FROM THE REAR PROPERTY LINE. BUT YOU KNOW, MY PROPERTY IS UNIQUE. IT'S A DIFFERENT SHAPE. SO THEY CAN GO TO PLANNING COMMISSION, REQUEST A VARIANCE AND SAY, HEY, YOU KNOW, THERE'S SOMETHING UNIQUE ABOUT MY LOT THAT IS, YOU KNOW, NOT FAIR COMPARED TO LIKE, THE OTHER LOTS. RIGHT. AND THEN THAT IS TYPICALLY LIKE AN EXAMPLE OF A VARIANCE, RIGHT. THERE'S SOMETHING UNIQUE OR A UNIQUE CIRCUMSTANCES WHERE, YOU KNOW, VARIANCE MAY MAKE SENSE. SO I JUST WANTED TO GIVE A BIT OF BACKGROUND ON WHAT VARIANCE IS. AND JUST TO CONTINUE, WE ARE LOOKING RIGHT NOW AT NUMBER 2501 AND VARIANCE 2502. THIS IS FOR THE ARCHITECTURAL REVIEW FOR THE DESIGN OF FOUR DIRECTIONAL SIGNS, ONE MONUMENT SIGN AND ONE MAIN BUILDING SIGN. AND YOU CAN SEE THOSE IMAGES OF WHAT'S BEING PROPOSED HERE TO THE RIGHT. THE VARIANCE IS FOR THE DESIGN OF THE MONUMENT SIGN THAT DOES NOT MEET MUNICIPAL CODE STANDARDS. CITY STAFF RECOMMENDS DENIAL OF THE PROPOSED ARCHITECTURAL REVIEW AND VARIANCE FOR THE DESIGN. SEPARATELY, THERE IS A LOCATION VARIANCE VARIANCE NUMBER 2503. TWO OF THE PROPOSED DIRECTIONAL SIGNS ARE WITHIN THE RIGHT OF WAY. ON ENTERPRISE WAY, A VARIANCE IS REQUIRED TO INSTALL SIGNS IN THE RIGHT OF WAY. STAFF DOES RECOMMEND APPROVAL OF THIS VARIANCE, AND WE'LL GO OVER THESE DIFFERENT ENTITLEMENTS NOW. SO THIS IS A SITE PLAN OF THE SITE IN GREEN. I HIGHLIGHTED WHERE THE MAIN BUILDING SIGN IS JUST ON INDUSTRIAL WAY. FRONTING INDUSTRIAL WAY. THERE ARE FOUR DIRECTIONAL SIGNS TWO ON AS YOU CAN SEE IN THE RED ARROWS, TWO ON THE SOUTH AND TWO ON THE WEST END OF THE PROPERTY, AND THOSE TWO ON THE WEST END OF THE PROPERTY IN THE RIGHT OF WAY, ARE IN THE RIGHT OF WAY. AND THERE'S ALSO ONE MONUMENT SIGN ON THE NORTHEAST CORNER OF THAT INTERSECTION. SO FOR THE DESIGN OF THE ONE MAIN BUILDING SITE, IT IS A 108 SQUARE FOOT SIGN. AT 80IN IN HEIGHT. IT DOES MEET MUNICIPAL CODE STANDARDS FOR THE SIZE. THE DESIGN IS A FLAT VINYL SIGN WITH A VINYL BASE. THE SIGN DOES NOT MEET BELOW. DESIGN REQUEST RECOMMENDED BY STAFF. SO AGAIN IT MEETS MUNICIPAL CODE STANDARDS, BUT IT DOES NOT MEET A REQUEST FROM STAFF FOR A HIGH QUALITY SIGNAGE. WE ARE REQUESTING THAT THEY REMOVE THE BLUE GREEN SIGN BACKING. THAT WAS A REQUEST BY STAFF, BUT THE
[00:20:07]
APPLICANT WANTED TO MOVE FORWARD WITH THE ORIGINAL DESIGN, WHICH YOU CAN SEE HERE WITH THE RED ARROW WHERE IT HAS A BLUE GREEN BACKING. THAT'S WHAT THEY'RE PROPOSING. WHAT STAFF IS RECOMMENDING IS SOMETHING THAT LOOKS LIKE THE IMAGE TO THE RIGHT, WHERE IT DOES NOT HAVE BACKING. AND THE REASON FOR THIS IS THAT STAFF BELIEVES THIS IS A HIGH QUALITY SIGNAGE WHERE IT DOESN'T HAVE THE BACKING, AND THIS IS SOMETHING THAT WE REQUEST FOR ALL PROPERTIES IN THE CITY OF COACHELLA FOR HIGH QUALITY SIGNAGE. NOW TO GO ON ON TO THE FOUR DIRECTIONAL SIGNS.THEY'RE PROPOSING FOUR DIRECTIONAL SIGNS AT 27.47FTā !SN SIZE AND FOUR FEET, FOUR INCHES IN HEIGHT. IT DOES MEET MUNICIPAL CODE SIZE STANDARDS. THE DESIGN IS A FLAT VINYL DESIGN WITH A STONE BLOCK BASE AT THE BASE OF THE SIGN. THE SIGN DOES NOT MEET BELOW. DESIGN REQUESTS RECOMMENDED BY STAFF. WE RECOMMENDED THE APPLICANT TO PROVIDE DESIGN AND MATERIALS TO MATCH THE ARCHITECTURAL THEME OF THE BUILDING, AND TO PROVIDE POP OUT OR RECESSED LETTERS. RIGHT.
BUT THE APPLICANT WANTED TO MOVE FORWARD WITH THEIR PROPOSAL AND WANTED TO PRESENT THEIR PROPOSAL TO PLANNING COMMISSION. SO ON THE LEFT IS AN IMAGE OF THEIR PROPOSAL FOR FOUR DIRECTIONAL SIGNS AND STAFF FOUND AN EXAMPLE AT THEIR CASTROVILLE, CALIFORNIA LOCATION WHERE THEY DO PROVIDE A SIGN THAT MATCHES MATERIALS TO MATCH THE BUILDING. YOU CAN EVEN SEE IT DOES LOOK SIMILAR TO THE WALL BEHIND IT, RIGHT? AND IT DOES PROVIDE A RECESSED LETTERS. IT'S A BIT HARD TO SEE, BUT THAT SIGN DOES PROVIDE RECESSED LETTERS. SO THAT IS AN EXAMPLE OF THE HIGH QUALITY SIGNAGE THAT WE THINK WILL LOOK GOOD AT THE CITY OF COACHELLA. AND TO GO ON TO THE DESIGN OF THE ONE MONUMENT SIGN THEY'RE PROPOSING, IT'S 100 SQUARE FOOT SIGN. IT DOES MEET MUNICIPAL CODE SIDE STEP SIZE STANDARDS. THE DESIGN IS A FLAT VINYL SIGN WITH A VINYL BASE. THE DESIGN DOES NOT MEET BELOW. DESIGN REQUEST RECOMMENDED BY STAFF. AND THIS IS A CLARIFICATION. IT'S JUST A REQUEST FROM STAFF FOR HIGH QUALITY DESIGN, RIGHT? WHICH IS WE'RE ASKING FOR THEM TO PROVIDE POP OUT OR RECESSED LETTERS. IT'S JUST A FLAT SIGN, RIGHT? THOSE LETTERS DO NOT POP OUT.
AND ALSO THE SIGN DOES NOT MEET BELOW MUNICIPAL CODE DESIGN REQUIREMENTS, BECAUSE THIS IS EXPLICITLY ASKED IN THE MUNICIPAL CODE, A VARIANCE IS REQUIRED AND THE MUNICIPAL CODE SAYS TO PROVIDE A DESIGN AND MATERIALS TO MATCH THE ARCHITECTURAL THEME OF THE BUILDING. IT'S A VINYL DESIGN AND WE DO NOT BELIEVE THIS DESIGN MATCHES THE BUILDING. FOR AN EXAMPLE TO THE IMAGE. TO YOUR RIGHT IS AN EXAMPLE OF THE MONUMENT SIGN AT CASTROVILLE, CALIFORNIA FOR THEIR OCEAN MIST PROPERTY. THAT OCEAN MIST PROPERTY MONUMENT SIGN, AS YOU CAN SEE, IS ARCHITECTURALLY COMPATIBLE TO THE MAIN BUILDING BEHIND IT, AND IT DOES PROVIDE POP OUT LETTERS. SO THIS IS WHAT WE BELIEVE WOULD BE A HIGH QUALITY SIGNAGE. AND WHAT WE'RE REQUESTING HERE AT THE CITY OF COACHELLA PROPERTY. SO IN CONCLUSION, I JUST WANTED TO MAKE IT CLEAR ALL THESE SIGNS DO NOT MEET STAFF DESIGN RECOMMENDATIONS. AS I MENTIONED IN MY PRESENTATION, THESE ARE RECOMMENDATIONS AND REQUESTS FROM STAFF, NOT MUNICIPAL CODE REQUIREMENTS. RIGHT? AS FOR THE MONUMENT SIGN, IT DOES NOT MEET MUNICIPAL CODE REQUIREMENTS OF MATCHING THE DESIGN OF THE MAIN BUILDING. FOR THAT REASON, A VARIANCE IS REQUIRED FOR THAT, AND THAT'S THE REASON FOR THE VARIANCE FOR THIS PROJECT. AND JUST TO GIVE THE PLANNING COMMISSION A FULL CONTEXT, RIGHT. THIS IS WHAT PREVIOUS SIGNAGE LOOKED LIKE, RIGHT? I HAVE THE IMAGES OF WHAT'S BEING PROPOSED ON THE LEFT AND IMAGES OF WHAT WAS THERE BEFORE ON THE RIGHT, RIGHT. SO AT THE TOP YOU CAN SEE THE OLDER DESIGN. IT WAS APPROVED IN 2019 AND IT DID ALSO HAVE THE BACKING RIGHT. THIS IS NOT A RECOMMENDATION BY STAFF. SO THAT'S WHY WE WANTED THIS FUTURE SIGN TO NO LONGER HAVE IT RIGHT. AS FOR THE DIRECTIONAL SIGNS, THOSE IMAGES IN THE MIDDLE, THE OLDER SIGN OLDER DESIGN WAS OF WOOD CONSTRUCTION AND STAFF FOUND THAT THESE WERE PUT UP WITHOUT ANY PERMITS. BUT VERY SIMILARLY THE OLD DESIGN, SIMILAR TO THE NEW DIRECTIONAL SIGNS, DOES NOT MATCH THE ARCHITECTURAL THEME OF THE BUILDING AND DOES NOT PROVIDE
[00:25:01]
POP OUT RECESSED LETTERS. AND FINALLY, ON THE BOTTOM IS THE OLD PREVIOUS SIGN FOR THE MONUMENT, AND VERY SIMILARLY DOES NOT MATCH THE ARCHITECTURAL THEME OF THE BUILDING AND DOES NOT PROVIDE POP OUT RECESSED LETTERS. WE ARE REQUESTING FOR THESE NEW SIGNS TO MATCH THE ARCHITECTURAL THEME. RIGHT, AND I JUST WANTED TO PROVIDE THIS TO SEE WHAT WAS THERE BEFORE.RIGHT. AND AS FOR FINDINGS, WE FOUND THAT THESE THERE IS NOT A UNIQUE CIRCUMSTANCE WHERE THEY CAN'T MAKE CHANGES TO THE SIGNS TO BE ABLE TO MEET CITY STAFF RECOMMENDATIONS, BUT ALSO CITY STAFF OR SORRY, MUNICIPAL CODE REQUIREMENTS. AS I SHOWED EXAMPLES, THEY DID SOMETHING VERY SIMILAR IN CASTROVILLE AND WE WANTED A SIMILAR DESIGN HERE FOR THE CITY OF COACHELLA. AND TO GO ON TO THE LOCATION VARIANCE. THE LOCATION VARIANCE IS FOR TWO OF THE PROPOSED DIRECTIONAL SIGNS, WHICH ARE WITHIN THE RIGHT OF WAY ON ENTERPRISE WAY. THE MUNICIPAL CODE REQUIRES SIGNAGE TO NOT BE WITHIN THE RIGHT OF WAY THAT'S REQUIRED BY THE MUNICIPAL CODE.
HOWEVER, STAFF RECOMMENDS APPROVAL OF THIS VARIANCE. THE REASONS FOR THIS STAFF CIRCULATED THE PROJECT TO THE ENGINEERING DEPARTMENT AND THE FIRE DEPARTMENT, UTILITIES DEPARTMENT AND BUILDING DIVISION STAFF DID NOT RECEIVE COMMENTS AGAINST THE LOCATION. THE ENGINEERING DEPARTMENT IS SPECIFICALLY IS SUPPORTIVE OF THE VARIANCE BASED ON CIRCULATION AND ENGINEERING ELEMENTS. THE SIGNAGE WOULD PROVIDE DIRECTION FOR, YOU KNOW, TRUCKS COMING INTO THE FACILITY AND WILL HELP WITH CIRCULATION AND ENGINEERING ELEMENTS. STAFF RECOMMENDS APPROVAL OF THIS VARIANCE. AND FINALLY, OUR RECOMMENDATION TO ON THE DESIGN STAFF RECOMMENDS THE PLANNING COMMISSION DENY ARCHITECTURAL REVIEW NUMBER 2501 AND VARIANCE NUMBER 2502. A REQUEST FOR APPROVAL FOR DIRECTIONAL SIGNS, ONE MONUMENT SIGN, AND ONE MAIN BUILDING SIGN AT THE PROPERTY, AND A DESIGN VARIANCE FOR ONE MONUMENT SIGN AT 52 300 ENTERPRISE WAY, WITH THE FINDINGS LISTED IN RESOLUTION NUMBER PC 2020 506, AND DETERMINING THAT THE PROPOSED PROJECT IS COMPLIANT WITH SEQUA GUIDELINES, SECTION 1531, AND REGARDING THE LOCATION VARIANCE, STAFF, RECOMMENDS THE PLANNING COMMISSION APPROVE VARIANCE NUMBER 2503, A REQUEST FOR LOCATION VARIANCE FOR TWO DIRECTIONAL SIGNS WITHIN THE PUBLIC RIGHT OF WAY ON ENTERPRISE WAY AT 52 300 ENTERPRISE WAY, WITH THE FINDINGS LISTED IN RESOLUTION NUMBER PC 2020 507, AND DETERMINING THAT THE PROPOSED PROJECT IS COMPLIANT WITH CEQA, SECTION 15 311. THANK YOU. THAT'S THE END OF MY PRESENTATION. I'M AVAILABLE FOR ANY QUESTIONS, AND I BELIEVE THE APPLICANT IS THERE TO ANSWER ANY QUESTIONS AS WELL. THANK YOU. THANK YOU ADRIAN. OKAY. SO JUST JUST TO CLARIFY. SO STAFF RECOMMENDS TO DENY THEIR PROPOSAL AND MOVE ON WITH WHAT THEY'RE PROPOSING, WITH WHAT STAFF PROPOSES FOR THE NEW DESIGN STAFF IS RECOMMENDING DENIAL OF THEIR PROPOSED DESIGN.
SO THE ARCHITECTURAL REVIEW AND ALSO FOR THE VARIANCE FOR THE MONUMENT SIGN STAFF IS RECOMMENDING APPROVAL OF THE LOCATION VARIANCE. OKAY. AND THE REASON FOR THE DENIAL IS BECAUSE IT JUST DOESN'T MEET THE DESIGN THAT WE WANT TO ALIGN WITH. CITY OF COACHELLA. FOR THE MONUMENT SIGN, IT DOES NOT MEET THE MUNICIPAL CODE STANDARDS, BUT THE OVERALL DESIGN OF THE SIGNS DOES NOT MEET STAFF RECOMMENDATIONS FOR WHAT WE TYPICALLY SEE FOR SIGNS WITHIN THE CITY OF COACHELLA. OKAY. THANK YOU. I'LL BE OPENING THE PUBLIC COMMENT AT 630. HELLO, MY NAME IS DANIEL MARTINEZ. I'M THE PLANT OPERATION MANAGER HERE FOR THE FACILITY. IT WAS OUR MISTAKE NOT GETTING A PERMIT. WE WENT AHEAD AND WE BOUGHT THE SIGNS. RIGHT NOW WE'RE $60,000 INTO THIS PROJECT. I KNOW THE DESIGN IS NOT WHAT YOU GUYS WANT, BUT THE. WE'RE IN THE INDUSTRIAL PARK. WE. WE HAD OUR 100 YEAR ANNIVERSARY LAST YEAR THAT STARTED THIS WHOLE THING AND CHANGED OUR LOGO. RIGHT. AND THIS IS OUR NEW LOGO. AND SO I GOT A CALL FROM THE CEO. HEY, DANNY, LET'S GET SOME NEW SIGNS OUT THERE. BECAUSE IF YOU'VE SEEN THE OLD ONES, THE WOOD ONES, THEY'RE NOT THEY'RE NOT TOO GOOD. SO WE CALLED CINERAMA. WE GOT IT DONE. OUR MISTAKE WAS NOT GETTING A PERMIT AND FINDING OUT WHAT YOU GUYS WANTED. SO WE WENT AHEAD AND THEY'RE ALREADY
[00:30:01]
UP AS YOU SEE. AND THEY LOOK THEY LOOK REALLY NICE. YOU KNOW, IT'S NOT LIKE THEY'RE. AND I UNDERSTAND, YOU KNOW, IF WE'RE IN THE DOWNTOWN COACHELLA OR SOMETHING, YOU KNOW, BUT WE'RE WE'RE IN INDUSTRIAL PARK. AND AGAIN, THAT WOULD BE A BIG COST TO US IF WE DIDN'T GET APPROVED FOR THIS TO START ALL OVER. SO I'M JUST ASKING BASICALLY FOR FORGIVENESS. AND IF YOU COULD APPROVE OUR SIGNS, LIKE I SAID, THEY THEY ARE REALLY NICE SIGNS. THEY'RE THEY'RE, YOU KNOW, THEY MATCH OUR OUR LOGO. AND AGAIN, IT'S ALL STARTED BECAUSE OUR 100 YEAR ANNIVERSARY, WHICH WE'VE BEEN HERE SINCE 1988 DOING BUSINESS WITH YOU GUYS, YOU KNOW, EMPLOY A LOT OF PEOPLE, YOU KNOW, JUST ANYTHING YOU CAN DO FOR US. OKAY. I DON'T KNOW. JEFF, THIS IS JEFF FROM CINERAMA. I DON'T KNOW IF YOU HAVE ANY COMMENTS, JEFF. OKAY. THANK YOU, THANK YOU. ANY COMMENTS ONLINE? NO HANDS RAISED ONLINE. OKAY. I'LL BE CLOSING PUBLIC COMMENT AT 632. ANY QUESTIONS? COMMENTS? JEFF ONE SECOND. NO, NO. INTERESTING. HAVE A QUESTION. ANY QUESTIONS? YEAH I HAVE A QUESTION. WHAT DEFINES A HIGH QUALITY AND LOW QUALITY SIGN. AND IS WOOD LOW QUALITY? AS FOR THE WOOD WE WOULD CONSIDER THAT LOW QUALITY. WE WANT, YOU KNOW, SOMETHING OF BETTER CONSTRUCTION RIGHT. LIKE A STONE SIGN. OR AGAIN LIKE WE MENTIONED EARLIER, WE ARE LOOKING FOR A DESIGN THAT MATCHES ARCHITECTURALLY WITH THE MAIN BUILDING. THERE WERE SOME EXAMPLES OF AGAIN, THERE ARE OTHER FACILITY IN CASTROVILLE, CALIFORNIA WHERE, YOU KNOW, THERE IS CONSISTENCY IN THE, YOU KNOW, SIGNAGE LOOKS LIKE THE MAIN BUILDING. THAT IS AN EXAMPLE OF, YOU KNOW, WHAT STAFF WE'RE LOOKING FOR WHEN AN APPLICANT PROPOSES SIGNAGE. AND THE WOOD SIGNAGE THAT IS UP NOW. DID THE CITY OF COACHELLA APPROVE THAT? IN THE PAST, THAT WOOD SIGNAGE, THAT SIGNAGE IN THE MIDDLE IMAGE HERE DID NOT GET PERMITS? FROM WHAT WE COULD SEE FROM THE CITY RECORDS, THEY WERE PUT UP WITHOUT ANY PERMITS. NO OTHER QUESTIONS. DO I OPEN THE PUBLIC COMMENT? WELL. WE ALREADY CLOSED THE PUBLIC COMMENT PERIOD. SO IT IT'S KIND OF IT'S PAST THE PUBLIC COMMENT ALTHOUGH IT IS THE APPLICANT. SO WOULD STAFF BE OPEN. THAT'S FINE. OKAY. I'LL OPEN PUBLIC COMMENT AT 634. IN 2015 WE HAD A HUGE REMODEL, $20 MILLION REMODEL. THE CITY DID APPROVE THOSE SIGNS. I DON'T KNOW WHY THERE'S NO RECORD OF THAT, BUT THEY'RE THE ONES THAT SAID, HEY, THEY APPROVED EVERYTHING WHEN YOU DO A $20 MILLION EXPANSION, YOU GUYS ARE ALL OVER THAT PLACE, RIGHT? SO, YOU KNOW, AND THAT'S THE REASON WE MY CEO SAID, HEY, LET'S GET RID OF THESE WOOD SIGNS. LET'S GO WITH THE MONUMENT SIGNS. AGAIN. THESE ARE MY OUR MISTAKE. YOU KNOW, JUST NOT GETTING THE PERMIT, YOU KNOW, AND BUT IN AN INDUSTRIAL PARK, I, YOU KNOW, IT JUST AND ALL THE MONEY WE GOT INTO THIS PROJECT TO START OVER, IT WOULD JUST DOUBLE IT UP AND JUST MAKE IT REAL DIFFICULT FOR US. SO YOU'RE SAYING THAT IN 2015, THESE SIGNS WERE APPROVED WITH THE RENOVATION BY THE CITY OF COACHELLA? THAT'S WHEN THEY WERE PUT. THEY WERE PUT IN THERE. IS THERE A WAY OF GETTING RECORD OF THOSE APPROVALS? KENDRA ADRIAN LOOKED INTO IT, AND HE WASN'T ABLE TO FIND ANY RECORD OF THE PERMITS. OKAY. SO WHAT MAY HAVE HAPPENED IS THAT, YOU KNOW, PLANNING DOES DO INSPECTIONS, RIGHT? AND THIS COULD HAVE JUST BEEN, YOU KNOW, BACK IN 2015. I'M NOT SURE. RIGHT. BUT, YOU KNOW, WHAT COULD HAVE HAPPENED WAS PLANNER WENT ON SITE AND SAW THOSE SIGNS AND THEY WERE OKAY WITH IT. THEY JUST SIGNED IT OFF. IT WAS NEVER ON THE PLANS THAT COULD HAVE HAPPENED. I'M NOT SURE. SO IT WAS BASICALLY VERBAL AND NOT ON PAPER. WHAT THOSE SIGNS ARE NEEDED FOR DIRECTIONAL. A LOT OF TRAFFIC.OKAY. ANYWAY. THANK YOU. I'LL BE CLOSING PUBLIC COMMENT AT 636. OKAY, WELL, THIS IS A LITTLE BIT TOUGH BECAUSE I DO UNDERSTAND THAT IT IT'S A BIG COST TO THE COMPANY. HOWEVER IT SETS. IT SETS A PRECEDENT THAT IF WE KEEP ON FORGIVING, THEY'RE JUST GOING TO KEEP ON DOING IT FOR FUTURE COMPANIES. AND UNFORTUNATELY STAFF STAFF HAS REGULATIONS THAT WE LIKE TO FOLLOW. AND I DON'T
[00:35:04]
KNOW IF ANYONE HAS ANY OTHER COMMENTS. YEAH, I THINK I THINK FOR ME, THE BIGGEST THING AT THE TIME THAT I'VE BEEN HERE AND AGAIN, I CAN'T TALK TO BEFORE, I'VE BEEN ON THE DAIS FOR TWO YEARS AND THIS HAS BEEN A NOT, NOT ON YOU. RIGHT. BUT IT'S BEEN A CONTINUOUS CONVERSATION OF TRYING TO EASE, YOU KNOW, THESE DECISIONS OBVIOUSLY. AND, AND I'M WITH THE CITY. I MEAN AT THE MOMENT I THINK WE'RE, WE'RE STARTING TO DEVELOP A STANDARD WHAT WE WANT THE CITY TO LOOK LIKE, WHAT WE WANT THE CITY TO BE. I KNOW IT'S NOT YOUR FAULT OR, OR HOWEVER THINGS ARE, BUT I THINK AT THE END OF THE DAY, THE STANDARD IN THE CITY NEEDS TO CHANGE, IT NEEDS TO CHANGE, AND IT HAS TO CHANGE WITH WITH US HERE IN THE DAIS. YOU KNOW, I THINK RIGHT NOW I CAN'T SPEAK ON THE OTHER PEOPLE THAT SAT HERE BEFORE, BUT BUT BUT THE PEOPLE THAT WE ARE HERE NOW, WE ARE. WE HAVE TO FOLLOW THE STANDARD. RIGHT. AND THE CITY RIGHT NOW HAS BEEN GETTING A LOT OF SITUATIONS AND THINGS THAT ARE HAPPENING. THE LAST THING THAT I WANT IS FOR THIS TO BE MISCUED OR MIS PROCESSED. WE'RE ALSO TRYING TO BE MINDFUL, BUT THAT'S JUST THAT'S JUST, YOU KNOW, JUST LIKE WITH EVERYTHING ELSE, YOU KNOW, NOW WITH THE REAL ID AND HAVING INSURANCE AND EVERYTHING, I MEAN, WE ALL HAVE TO BE IN SOME WAY, SHAPE OR FORM RESPONSIBLE FOR CERTAIN ACTIONS.AND I KNOW I HAVE, BUT AT THE END OF THE DAY, I APPRECIATE THE BUSINESS THAT YOU HAVE IN OUR COMMUNITY, BUT. IF THIS WAS AN YOUR INDUSTRIAL AREA AND CASTROVILLE, I MEAN, THAT THAT PROCESS WAS FOLLOWED. RIGHT. AND MAYBE THAT SIGN IS 30 YEARS OLD, I DON'T KNOW. RIGHT. YEAH. THOSE ARE. YEAH, BUT BUT BUT BUT WHAT I'M SAYING IS, YOU KNOW, THERE THERE IS A STANDARD AND NOT NOT BECAUSE OTHER PEOPLE ARE HERE. BUT I KNOW SINORAMA THEY WOULDN'T DO THIS IN PALM DESERT OR INDIAN WELLS. RIGHT. THEY WOULDN'T DO THAT, YOU KNOW, BUT NOT BECAUSE IT'S IN IT'S IN, IT'S AN INDUSTRIAL AREA. RIGHT. WE'RE JUST GOING TO DROP THE QUALITY OF THE SIGNS. AND SO I GO BACK TO THAT FOCUS, AND I KNOW THERE WAS A COUPLE OTHER COMMISSIONERS THAT SAT HERE IN PREVIOUS YEARS IS THAT COACHELLA KIND OF FOUND A WAY TO KIND OF MAKING DECISIONS AND MAKING ADJUSTMENTS. BUT I KNOW CINERAMA WORKS ALL ACROSS OUR VALLEY, AND THOSE SIGNS WOULD HAVE NEVER BEEN APPROVED. AT ANOTHER PLANNING COMMISSION MEETING OR WHAT. NOT EVEN BEING THOUGHT OF BEING PUT WITHOUT PERMISSION. RIGHT. AND SO THAT'S YOU KNOW, I KNOW THIS IS A THIS IS SOMETHING THAT MANY OF YOU DON'T WANT TO HEAR. BUT THIS DYAS IS HERE TO MAKE A CHANGE. AND THE ITEMS THAT WE WANT AND THAT WE CAN RIGHT NOW. DOES THAT MEAN THAT THERE'S THINGS THAT HAPPEN AND WE'RE WILLING TO WORK. YEAH. BUT WHEN IT COMES TO THIS I MEAN YOU NEED PERMITS FOR EVERYTHING. YOU KNOW, YOU JUST SAID YOU DEVELOPED A $22 MILLION RENOVATION AND YOU GOT A PERMIT, YOU KNOW? AND SO I THINK AT THE END OF THE DAY, THAT'S WHERE IT GETS A LITTLE FRUSTRATING FOR ME AS A COMMISSIONER THAT, YOU KNOW, THIS WOULD HAVE NEVER HAPPENED IN PALM DESERT WOULD HAVE NEVER HAPPENED. BUT BUT WE WANT IT TO HAPPEN HERE. AND I DON'T WANT OUR COMMUNITY TO DO THAT. SO THAT'S JUST THAT'S THAT'S JUST MY STANCE AT THE MOMENT. CAN I SPEAK AGAIN? YEAH.
YES YOU CAN. APPLICANT CAN COME IN. YOU DON'T HAVE TO OPEN IT. JUST RESPONDING TO THERE'S COMMISSIONERS. THERE'S A TACO MART REMEMBER TACO MART. THEY JUST PUT A NEW SIGN OLGA'S.
OLGA'S TACOS. THEY'RE NOT THAT SIGN. WE'RE IN AN INDUSTRIAL PARK. WE NEED YOUR YOUR HELP HERE. THIS IS TOUGH TIMES HERE. WE'RE GETTING HIT WITH TARIFFS. WE BUY A LOT OF STUFF FROM CHINA. MARKETS ARE DOWN. CONSUMER CONFIDENCE IS DOWN. PEOPLE ARE NOT BUYING OUR PRODUCT. IT'S JUST A REALLY TOUGH TIME FOR US TO THROW AWAY $60,000 WITH THOSE SIGNS ARE JUST GOING TO GO IN THE TRASH. THEY'RE NOT UGLY SIGNS. IF YOU DRIVE THERE, DRIVE BY OUR FACILITY, GO DOWN THE STREET TO ANY OTHER FACILITY AND YOU'RE GOING TO WHY AREN'T THEY DOING WHAT OSHA IS DOING? OUR LANDSCAPE IS BEAUTIFUL. WE HAVE PARKING. YOU GO NEXT DOOR TO PEOPLE ARE PARKING IN THE STREET. YOU GO DOWN TO WOODSBORO. IT'S A MESS. I, I DON'T UNDERSTAND, I JUST NEED YOUR HELP HERE. I UNDERSTAND THEY'RE NOT UGLY SIGNS. THEY'RE NICE. THEY'RE NOT LIKE. AND THEY'RE IN AN INDUSTRIAL PARK. I JUST PLEASE LOOK AT THE SIGNS.
[00:40:05]
SHE JUST PUT IT UP. I JUST SEEN IT. AND I GO, WHY, WHY, WHY DOESN'T SHE HAVE TO HAVE THOSE? I DON'T KNOW, I'M JUST JUST PLEADING WITH YOU GUYS. IT'S A BIG LOSS FOR US. WE PUT A LOT OF MONEY IN THIS VALLEY. YOU KNOW, WE WE'VE ALWAYS WORKED WITH YOU GUYS. WE SINORAMA. I JUST HIRED THEM. MAYBE THEY'RE THE ONES THAT ARE SUPPOSED TO GET THE PERMIT. THEY DROPPED THE BALL.WAS IT ON OCEANUS FARMS? RIGHT? JUST, YOU KNOW, REPLACING SIGNS, NOT NOTHING NEW. JUST REPLACING.
THEY DON'T THINK. YOU DON'T THINK ABOUT THAT WHEN YOU'RE SO BUSY, YOU KNOW? HEY. YEAH. LET'S DO IT ANYWAY. ANYTHING YOU GUYS CAN THINK ABOUT, YOU KNOW, HELP US OUT. YOU KNOW, IT'S A IT'S A TOUGH BUSINESS. FARMING REALLY IS. AND TO THROW $60,000 AWAY IS JUST, I DON'T KNOW, JUST DOESN'T MAKE SENSE FOR SOMETHING THAT REALLY LOOKS NICE. I WISH YOU GUYS COULD TAKE YOU OVER THERE AND LOOK AT THEM. YOU WOULD SAY, OH, MY GOD, THESE ARE FREAKING NICE. BUT ANYWAY, THANK YOU, THANK YOU. IS THERE LIKE A POSSIBILITY TO MEET IN THE MIDDLE? MAYBE IT'S UP TO YOU GUYS BECAUSE I DO UNDERSTAND THE COST. I MEAN, YES, HOWEVER, LIKE CHAIR FONSECA, A VICE CHAIR FONSECA SAID, WE ARE SEEING A PRESIDENT THAT. YEAH, I MEAN, IN OTHER CITIES, LA QUINTA, INDIAN WELLS, THEY WOULD HAVE NOT BEEN PUT UP WITHOUT, WITHOUT A PERMIT. AND IF WE KEEP ON DOING THIS TO COACHELLA, IT'S JUST GOING TO BE KIND OF BE THAT WE'RE THEY'RE ABLE TO STEP OVER COACHELLA. AND THAT'S NOT GOOD PRECEDENT TO SET. HOWEVER, I DO UNDERSTAND THAT IT'S EXPENSIVE.
THEY ARE NICE. THEY ARE VERY NICE. THEY'RE VERY PRETTY. THE BIG ONE IN THE BUILDING LOOKS LOOKS OUTSTANDING AND IT LOOKS FROM FAR AWAY, WHICH IS EASY TO READ. AND AS MARKETING, I CAN APPRECIATE THAT IT GIVES A GOOD VIEW TO THE BUILDING. IS THERE A WAY TO MEET IN THE MIDDLE OF MAYBE ADAPTING? I DID SEE THAT THE. THE SIGN ON THE GROUND, THAT ONE. THEY REQUIRED RECESSED LIGHTINGS AND OR OR POP UP LETTERS. IS THERE A IS IT POSSIBILITY TO MAYBE HAVE THEM ADAPT THAT ONE? AND WE KEEP THE ONE ON THE BUILDING, OR IS THE STAFF PREFER ONE TO BE SWITCHED OVER THE OTHER AND MAYBE JUST KIND OF MEET IN THE MIDDLE? SO WHAT YOU GUYS WERE SEEING AS WE'RE JUST STAFF RECOMMENDATIONS, ANYTHING THAT YOU GUYS WOULD LIKE TO MAKE CHANGES TO OR ADDRESS AND WORK WITH THE APPLICANT ON, YOU'RE MORE THAN ABLE TO DO SO. SO IF YOU GUYS WANT TO WORK WITH APPLICANT DIRECTLY ON THAT, AND YOU GUYS CAN FIND SOMETHING THAT YOU FEEL YOU CAN AGREE ON THE MIDDLE ON, YOU CAN DO SO. BUT THOSE WERE JUST THE RECOMMENDATIONS THAT STAFF MADE. AND JUST TO TOUCH ON THIS A LITTLE BIT MORE, ADRIAN BROUGHT THE SLIDE BACK UP SO THEY DON'T MEET STAFF RECOMMENDATIONS, BUT THEY ARE CODE COMPLIANT. THE ONE ON THE BOTTOM DOES NOT MEET MUNICIPAL CODE, BUT THAT IS SOMETHING THAT THEY APPLIED FOR A VARIANCE FOR. SO IF THE VARIANCE IS APPROVED IT WOULD BE SOMETHING THAT WOULD BE ALLOWABLE IF APPROVED. OKAY. DOES ANYONE HAVE ANY COMMENTS OR IS IT POSSIBLE FOR SORRY? IS IT POSSIBLE FOR SINORAMA TO SPEAK ON BEHALF OF THE QUALITY? RIGHT. AND YOU KNOW HOW IT WILL SURVIVE HERE IN OUR IN OUR DESERT HEAT? EXCUSE ME. HI, MY NAME IS JEFF GRADY. I AM WITH SINORAMA. SO WE ALL THE CONSTRUCTION OF THE SIGNAGE IS ALUMINUM. THE FACES ARE LEXAN, SIMILAR TO AN ACRYLIC, BUT A STRONGER MATERIAL. WE REALLY LOOKED AT THIS AS THE SIGNS PRIOR WERE ALREADY PERMITTED. AND WE WERE. THEY WENT THROUGH A REBRANDING AND NOW HAVE A TRADEMARKED LOGO.
AND SO WE LOOKED AT IT AS WE'RE JUST REPLACING LIKE FOR LIKE. ONE THING WE CAN LOOK AT DOING IS ADDING SOME DIMENSION TO THE BUILDING SIGN AND THE MONUMENT SIGN, AS WELL AS THE DIRECTIONAL SIGNS. SO I THINK THAT'S THE SAME TERM YOU'RE USING FOR POP OUT IS WE CAN ADD ACRYLIC OR ADD A CHANNEL LETTER TO IT TO GIVE IT SOME DIMENSION. IF THAT'S SOMETHING I PROBABLY WOULD HAVE TO WORK WITH ADRIAN ON. YEAH, I THINK AT THIS POINT, JUST FOR, FOR TIME'S SAKE. RIGHT. I DON'T SPEAK ON BEHALF OF THE DICE. I SPEAK ON MY BEHALF. I THINK THE RECOMMENDATION IS TO GO BACK AND HAVE A CONVERSATION WITH ADRIAN. I AND SOMEONE LIKE YOU TO KNOW YOU KNOW, HOW COACHELLA IS DOING THINGS. NOW, I KNOW THAT I TAKE A BAD RAP SOMETIMES BECAUSE I'M THAT GUY, BUT THINGS IN
[00:45:03]
COACHELLA ARE GOING TO CHANGE. AND AS LONG AS I SIT IN THIS, IN THIS CHAIR THERE, YOU'RE GOING TO HEAR THIS. AND NOT JUST BECAUSE OF YOU. RIGHT? I JUST FEEL THAT THAT THIS WOULDN'T HAPPEN IN OTHER CITIES. RIGHT. THERE'S THIS FEELING. RIGHT. AND IT'S AGAIN, IT'S MY PERSPECTIVE, NOT YOURS, THAT THAT ITEMS LIKE THIS HAPPEN, DON'T HAPPEN IN OTHER PLACES. BUT BECAUSE COACHELLA AND THESE ARE KIND OF JUST HAPPEN, IT'S NO LONGER GOING TO HAPPEN AS LONG AS I'M HERE. BUT I FEEL THAT AT THE MOMENT, RIGHT. IF YOU'RE WILLING TO WORK WITH THEM AFTER MAKING A $60,000 INVESTMENT IN YOUR COMPANY. RIGHT. AND I'M I'M WITH THAT. THEN IF YOU'RE WILLING TO WORK TOGETHER WITH, WITH WITH OCEAN MIST AND, YOU KNOW, GIVE THEM A GOOD NEIGHBOR, YOU KNOW, APPRECIATION OF THEIR INVESTMENT IN YOUR COMPANY. AND I KNOW ADRIAN'S BEEN ALWAYS GOOD IN HIS REPORTING AND HOW HE DEVELOPS THINGS. HE HE HAS A GREAT HEAD OVER HIS SHOULDERS AND ANYTHING THAT HE'S BROUGHT UP BACK TO US, TO THE DAIS, YOU KNOW, MAY NOT BE WHAT ULTIMATELY I WOULD WANT PERSONALLY, BUT FOR THE CITY, WE'RE WILLING TO MAKE, YOU KNOW, RECOMMENDATIONS IF THE REST OF THE DAIS IS WILLING TO ACCEPT. SO THAT WOULD BE MY PERSPECTIVE AT THE MOMENT. IT'S NOT A YES, BUT IT'S NOT A NO. AND I FEEL THAT, YOU KNOW, AS YOU AS A REPRESENTATIVE OF THIS, OF THIS COMPANY THAT MAKES A LOT OF BUSINESS IN OUR COMMUNITY, I THINK IT'S EXTREMELY APPROPRIATE TO WORK WITH ANOTHER, ANOTHER BIG COMPANY THAT IS DOING THESE, THESE KINDS OF PROCESSES. SO LET ME ASK THIS QUESTION. SO I'LL WORK WITH ADRIAN. WE COME UP WITH A PROPOSAL. I ASSUME WE COME BACK TO THIS PLANNING COMMISSION. SO I IS IT BETTER THAT RATHER THAN THIS BE DENIED TODAY THAT WE ASK FOR A CONTINUANCE? YES. AND THAT'S ONE OF THE RECOMMENDATIONS THAT WE HAVE LISTED IN THE POWERPOINT AS WELL. SO IF THE PLANNING COMMISSIONERS FEEL THAT IT'S APPROPRIATE TO ISSUE A CONTINUANCE FOR THE DESIGN ARCHITECTURAL REVIEW AND THE VARIANCE FOR ARCHITECTURAL REVIEW, YOU GUYS CAN DO SO IN THE LANGUAGE IS GOING TO BE UP ON THE SCREEN. IT IS STAFF'S RECOMMENDATION TO APPROVE THE LOCATION VARIANCE. SO THERE'S GOING TO BE TWO SEPARATE ACTION ITEMS. SO YOU GUYS CAN TAKE TWO SEPARATE ACTIONS ON BOTH OF THOSE ITEMS OKAY. WELL I, I AGREE WITH WITH CONTINUING THE ITEM. IF THE DICE AGREES AND WE CAN MOTION ON IT BECAUSE I BELIEVE THAT'S THAT IS THE MOST FAIR FOR YOU, FOR THE COMPANY.AND BECAUSE YOU DO BRING WE APPRECIATE THE BUSINESS YOU BRING TO THE CITY, BUT IT DOES.
THERE'S BOUNDARIES AND I THINK THAT IS THE FAIREST MIDDLE MIDPOINT THAT WE CAN MEET, THAT YOU CAN BE HAPPY, WE CAN BE HAPPY AND WE CAN CONTINUE THE PARTNERSHIP THAT WE HAVE. SO IF IT'S OKAY WITH COMMISSIONER CABALLERO AND VICE CHAIR FONSECA, I WOULD LIKE TO MOTION TO APPROVE THE LOCATION, APPROVE RESOLUTION NUMBER 202507 AND TO CONTINUE THE ITEM FOR DESIGN IN ARCHITECTURAL REVIEW NUMBER 20 501 AND VARIANCE NUMBER 20 502 TO A DATE AND TIME UNCERTAIN FOR THE CONTINUANCE. WE'RE JUST GOING TO ADD THAT JUST BECAUSE WE DON'T KNOW WHEN WE'RE GOING TO BE BACK. SO WE'RE JUST GOING TO SAY TO A DATE AND TIME UNCERTAIN. AND THEN WE'LL RECIRCULATE THAT TILL DATE AND TIME OF CONTINUANCE. NO. TWO WEEKS IS A LITTLE 45 DAYS, OKAY.
45 DAYS OR HOW MUCH? ADRIAN, WHAT'S THE APPROPRIATE TIME? IT DEPENDS ON THE APPLICANT. IF WE HAVE A JUNE 4TH PLANNING COMMISSION MEETING OR JUNE 18TH PLANNING COMMISSION MEETING, IS THERE A PREFERENCE BY THE APPLICANT? I THINK DEFINITELY THE WE CAN HAVE THIS RESOLVED FOR THE JUNE 5TH. FOURTH, JUNE 4TH, FOURTH, FOURTH. SORRY. JUNE 4TH. SO CONTINUED TO A DATE AND TIME CERTAIN OF JUNE 4TH. CAN WE DO 219. THAT'S FINE TOO. YEAH. 18TH THEN. OKAY, WE'LL CONTINUE IT TO THE DAY AND TIME OF JUNE 18TH, 6 P.M. YES. OKAY, OKAY. DO WE HAVE A MOTION TO CONTINUE AND APPROVE? DO I SECOND OR I HAVE MOTION TO. YOU CAN MOTION. SO MOTION TO CONTINUE REVIEW NUMBER 20 5-01 AND VARIANCE NUMBER 20 5-02. AND TO APPROVE THE VARIANCE NUMBER 20 503. LIKE THAT I SECOND THAT. COMMISSIONER I'M SORRY VICE I'M SORRY. CHAIRPERSON. MURILLO. YES. VICE
[00:50:03]
CHAIRPERSON. FONSECA. YES. COMMISSIONER. CABALLERO. YES. THANK YOU. MOTION CARRIES. THANK YOU, THANK YOU, THANK YOU, THANK YOU. ALL RIGHT, MOVING ON TO INFORMATIONAL. THERE ARE NO[INFORMATIONAL]
ITEMS FROM STAFF. THANK YOU ADRIAN. THANK YOU ADRIAN. THANK YOU, THANK YOU ADRIAN. OKAY. NO.INFORMATIONAL. NO. YOU WANT TO DO IT? YOU WANT ME TO DO SO? WE JUST WANTED TO TOUCH ON THE TOPIC OF LOSING COMMISSIONER. OH, PREVIOUS CHAIR JASON ABOUT THREE WEEKS AGO. AND, YOU KNOW, JUST WANTED TO GIVE THE ACKNOWLEDGMENT OF THE GUY THAT HE WAS. AND WE'RE VERY I'M VERY GRATEFUL TO HAVE WORKED WITH HIM TWO YEARS. I LEARNED A LOT FROM HIM AND HIS PASSION FOR THE CITY AND SOMETHING THAT WE, FONSECA AND I CAN REALLY VOUCH FOR IS THAT WE WILL KEEP PUSHING FOR THE PRESSURE WASHING OF THE SIDEWALKS AND FOR THE THREE QUARTERS ROCK AND FOR UNDERGROUND CABLES, BECAUSE THAT'S SOMETHING HE ALWAYS WAS VERY PASSIONATE FOR. SO, YEAH, IT'S VERY UNFORTUNATE. AND HE WILL ALWAYS BE REMEMBERED. YEAH. I HESITATING JUST BECAUSE I'M NOT TYPICALLY AN EMOTIONAL GUY AT HOME. I AM, BUT NOT IN PUBLIC EITHER. MY. THIS THIS REALLY ROCKED ROCK ME AS AN INDIVIDUAL. I. WHEN I'VE HAD THE OPPORTUNITY TO TALK ABOUT JASON, YOU KNOW I JUST I JUST THE TIMES THAT I TALKED TO HIM WHILE HE WAS SICK IN THE LAST COUPLE MONTHS, I JUST DIDN'T NEVER REALLY GRASPED HOW SICK HE WAS. I JUST IT JUST NEVER COMPETED IN MY MIND. AND I THINK IT'S A TESTAMENT OF HIM AS AN INDIVIDUAL, THAT HE JUST CONTINUED TO LIVE HIS LIFE EVERY DAY. OH MY GOD. BUT. I JUST I JUST WANT TO CONTINUE HIS LEGACY. I APOLOGIZE SOMETIMES FOR BEING A LITTLE BIT TOO TRANSPARENT. BUT, YOU KNOW, I WANT YOU TO KNOW, AS I SAID BEFORE, AND I WANTED THIS TO BE ON THE RECORD. I LOVE THIS CITY AND I LOVE THE PEOPLE THAT WORK IN THE CITY. AND I THINK IT'S MY DUTY AS LONG AS I HAVE THE PRIVILEGE OF SITTING IN THIS CHAIR TO ADVOCATE FOR THE CITY AND FOR THE STAFF OF THE CITY, BECAUSE I KNOW JASON WOULD HAVE DONE THE SAME THING. AND SO AS LONG AS I'M HERE, I UNDERSTAND AND I WILL LISTEN. BUT AT THE END OF THE DAY, I WILL MAKE A DECISION FOR THE BENEFIT OF THE CITY, NOT FOR MY BENEFIT. AND I'M GOING TO MISS HIM. I'M GONNA MISS HIM. THANK YOU FOR YOUR. OH, I JUST WANT TO SHARE SOMETHING THAT HE TOLD ME ON OUR LAST DINNER CHRISTMAS, WHERE WE WENT OUT TO THE CASINO. DIANA, THE PREVIOUS COMMISSIONER, SHE ASKED HIM. SHE'S LIKE, OH, WHAT UNIVERSITY DID YOU GO TO? AND HE SAID, UNIVERSITY OF LIFE. AND SHE'S LIKE, HE'S LIKE, I DIDN'T GO TO UNIVERSITY. I JUST FOUND MY WAY THROUGH LIFE. I KNOCKED ON DOORS AND FOUND MY WAY. AND THEN I WAS LIKE, OH, THAT'S REALLY COOL. AND THEN HE LOOKED AT ME AND HE SAID, SHE'S GOT TO BE A LITTLE LESS A LITTLE LESS EMOTIONAL, YOU KNOW, BE BE MORE COLD SOMETIMES. AND I'M LIKE, IT'S LIKE, I CAN'T DO THAT. HE'S LIKE, YEAH, SOMETIMES YOU JUST HAVE TO SAY NO AND THAT'S IT. AND I WAS LIKE, OKAY. BECAUSE IN THE DAIS HE WAS ALWAYS LIKE, AND I'D BE LIKE, NO, JASON. THIS LIKE, NO, NO, NO, YOU JUST HAVE TO SAY NO. YOU JUST HAVE TO LIKE, YOU KNOW, IF YOU'RE GOING TO KNOCK ON DOORS, YOU GOT TO SAY NO BECAUSE PEOPLE ARE GONNA SAY NO TO YOU. SO YOU HAVE TO SAY NO BACK. AND I WAS LIKE, OKAY. I WAS LIKE, FAIR ENOUGH. I WAS LIKE. BUT HE SAID HE WENT TO THE UNIVERSITY OF LIFE AND WE HAVE TO SAY NO AND YEAH, NOT SAY NO. WE DO, WE DO. YEAH. AND I THINK FOR EVERYBODY'S WORKING.
MR. CABALLERO AGAIN. WELCOME TO THE DIAS, BROTHER. WELCOME. ALL RIGHT. SO WE'RE
* This transcript was compiled from uncorrected Closed Captioning.